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New Business Idea
Many of you may rememeber the successful yet short-lived business proposal my brother and I dreamed up in the early 90's. It was called Rubberbands and More and the idea was to open a store under that name which only sold rubberbands. While the idea was wildly popular and was voted best small business concept of the 90's, we were never able to collect enough capital to fund the project.
Fast forward to last week. I was driving my Accord, which I call the Idea Accord (in constrast to my dad's Car of Learning), and had a flash of brilliance. I should open a store under the name Parrotphernalia and sell parrot-themed paraphernalia! This is undeniably the best idea I have had in weeks.
To my dismay, a quick googling shows that I am not the only one to have this amazing idea. Here are some already operating parrot-themed paraphernalia stores:
and there are countless others. I must admit that I am not shocked by this, it is a brilliant business concept.
Even a search for carrotphernalia on google produces a suggestion for my idea [search carrotphernalia].
All this discussion leads to the obvious marketing question. What is your favorite phernalia?
Tarot doesn't rhyme with merit or parrot. Most people who read cards pronounce it tair-oh, or something along those lines. Sorry! :P
sarah-phernalia
care-bear-phernalia
penguinphernalia
ophelia-phernalia
diddlydoodlyphernalia
2006 Jason Laska
I see many more opportunities:
To cater to those entralled with precious metals you have CARETphernalia.
For those concerned about various military decorations you have MERITphernalia.
Let's not forget all of the mammal lovers (of the family Mustelidae)--you've got to have FERRETphernalia.
And it's a smaller minority but for the astrologically inclined you need TAROTphernalia.